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Accomplishments
ASFONA's accomplishments during the past twenty four months.
As a result of diligent negotiations with the management of Starwood, the following was achieved:
- Top Line Profit Program - Optional not Mandatory
- Four Points by Sheraton - Continued Brand Endorsement "by Sheraton" and a new strategic business plan and new focused service platform
- Starwood Preferred Guest Program - Cost REDUCED from 6% to 5%
- GSO Fees - Costs dramatically REDUCED as per the following example:
Estimated annual savings for a 150 Room Four Points by Sheraton - $6,000.00
Estimated annual savings for a 225 Room Sheraton Hotel - $18,000.00
A lot has been achieved, but there is still and always will be much to be done to ensure that all Starwood Brands build strong brand platforms in their respective markets and
that both Starwood and its hotel owners consistently secure the desired return on their investments.
We invite your ACTIVE participation in bringing your concerns and business issues to our attention..
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