Association of Starwood Franchisees & Owners - North America
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ASFONA is an organization comprising Starwood brands owners and owner's representatives whose mandate is to interact with Starwood in the development of the brand policies, standards, technology and all other issues that impact its member's businesses.

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ASFONA BOARD MEETING "Click on News Updates" Above for News
A meeting of the ASFONA Board of Directors was held in March at the Westin Diplomat Hollywood Beach Florida. In addition to the mornings main board meeting the group were joined in the afternoon by the ASFONA Associate Members together with Bobby Bowers the SVP of Smith Travel Research who together with Executives from Starwood Hotels & Resorts made presentations to the meeting during the course of the afternoon.
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