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News Updates > ORLANDO MEETING

News Updates

ORLANDO MEETING
February 15, 2007,

Senior Management from Starwood Hotels & Resorts joined the ASFONA meeting in Orlando to present on two critically important areas of the business - Strategic Sourcing Procurement and Revenue Management.

STRATEGIC SOURCING:
Paul Davis, the Vice President of Strategic Sourcing for Starwood gave an excellent presentation to the ASFONA group on the Starwood Procurement Program. There have been significant changes and enhancements to the Strategic Sourcing Program since it's introduction one of which being the technology added to assist the hotel in managing the program.

REVENUE MANAGEMENT:
Leslie Anderson Vice President of Revenue Management addressed the group on the subject of Revenue Management. This included the basics of managing the distribution channels through to the more sophisticated tools now available for hotels to use.

The ground covered in both these presentations is far more extensive than space on the ASFONA web site would allow us to report on. However, it was agreed by all present that a follow up to these presentations must be planned and that every effort must be made to ensure that all ASFONA members are aware of the detail and the potential benefits associated with these programs. 
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