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Board Members > Denise M. Peterson

Denise M. Peterson

Denise M. Peterson VP of Marketing and Business Development
Mastercraft Floor Covering
2828 West 78th Street
Tulsa, OK 74132
Phone: 918-446-9191
Email: denise.peterson@cox.net
Web site: www.mastercraftflooring.com/

Denise currently serves as the vice president of marketing and business development at Mastercraft Floor Covering. Mastercraft specializes in the installation of pattern carpet in commercial facilities such as hotels and conference sites, banks, convention centers, casinos, and retail centers. Starwood Hotels and Resorts franchisees and owners have engaged Mastercraft to install pattern carpeting in many of their finest hotels throughout North America.

In addition, Denise is a certified meeting professional (CMP) and consultant, with over 16 years of experience planning corporate events for Fortune 500 to start-up companies throughout the U.S., Europe, Asia Pacific and Latin America. Over the course of her career, Denise has managed and facilitated everything from the acquisition, custom design, and rollout of a 12' by 14' trade show booth at an industry conference with over 12,000 people to company road shows to memorable retreats for C-level executives.

A recent survey of corporate sales and marketing executives determined that events generate the highest ROI of any marketing channel. Through her experience, Denise has found that selecting the right hotel and resort -- its amenities, ambience and location -- is the keystone of a successful event.

Professional Affiliations

Leadership positions with Meeting Professionals International (MPI), the meetings and events industry's largest global events planning organization, comprised of more than 23,000 members representing 79 countries.

Georgia Chapter of MPI: Board Member, VP of Community Affairs; Director of Strategic Partnerships; Special Education Co-Chair and Annual Education Program Advisory Committee;Hands on Atlanta, Mentor and volunteer
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